5:08 PMMonday, August 28, 2023
At the corner of Most important Street and Arbor Lakes Parkway in Maple Grove, Kelly Sternau is embarking on a new journey.
“We have artisans from all over the planet that I individually know and have connections with,” mentioned Sternau, CEO and creative director of Croft & Stern Jewellery Layouts.
For the very last 11 years, she worked in this extremely constructing along with Mark Lauer as a tailor made jewelry designer, again when the retail store was termed Mark Michael Diamond Types.
But following Lauer retired final spring, Sternau took in excess of and produced this organization her individual.
“It’s one thing that I did not want this region to drop,” she reported. “I labored so really hard to seriously continue this house and to retain that presence for the folks in Maple Grove and genuinely all in excess of.”
A destination for distinctive situations
The organization is now referred to as Croft & Stern Jewellery Patterns. There’s an emphasis on the “design” portion of that identify.
Of course, the retailer has plenty of all set-to-wear things, but Sternau’s aim is to make this a location retail store for everyone hunting for a thing unique.
“My target as a designer is to usually check out and thrust individuals boundaries of what is doable, what we can establish, what we can do,” she explained.
Sternau and her group have all the instruments on web site — together with several years of knowledge — to design and style and manufacture jewelry.
“What we do listed here is construct these models in three-dimensional place,” Sternau stated, as she showed an image on a computer-aided style (CAD) plan.
Regardless of whether you want a new piece for a wedding ceremony, or if you want to give a next lifetime to an outdated family heirloom, Sternau and her team assistance customers by the entire procedure.
“Going by way of that journey with them offers me not only a sense of accomplishment as an artisan, but also I really feel like I’m serving to them on their journey for self-understanding and getting equipped to truly know what they want and come to feel seriously proud that they experienced a element in making anything,” Sternau explained of her time helping shoppers structure a piece.
Croft & Stern celebrated its official grand opening earlier this thirty day period, but the hope is that the shop will be a long lasting fixture in Maple Grove for yrs to occur.
“We seriously want to continue that existence, staying a jewellery hub, but dependent on Most important Avenue,” Sternau stated.
Similar: Maple Grove Jeweler Closing Shop, Retiring Just after 50-plus Several years in Company