February 3, 2023


Unique & Classy

Finnish Design House Marimekko Opens New Store In New York City

2 min read

Finnish style and design house Marimekko is regarded for several things—bold, colourful styles, their collaborations with brand names like adidas, IKEA, and Uniqlo, and for their new retail area that is opening currently in New York Metropolis.

The new Marimekko keep opens in the city’s SoHo district at 97 Wooster Road, the hub of vogue in downtown Manhattan.

It signals a new period for Marimekko, who closed their New York flagship in 2021 (their lease finished, and they needed to relocate to an additional New York room).

“We imagine, that Marimekko’s mission to provide pleasure to people’s day-to-day lives is now a lot more meaningful than ever,” reported Tiina Alahuhta-Kasko, Marimekko’s president and CEO in a assertion. “Timeless and sustainable style and design considering has been in our DNA considering the fact that the starting.”

The new SoHo boutique is what you would hope from a Scandinavian structure brand—a minimum, ethereal, studio-like room inspired by the industrial architecture of their Helsinki-based printing factory. There’s lots of pastels, wood and impeccable clothes and design objects, which includes vibrant trend apparel, components, baggage, and dwelling décor.

“Marimekko’s new retailer in New York is an at any time-evolving idea that has been intended to be rediscovered over and around again,” reported Rebekka Bay, Marimekko’s imaginative director.

“Marimekko has usually walked its own route in the boundaries involving fashion, layout, art, and architecture. Our new retailer aims to build a dialogue with New York, its inhabitants and inventive tradition.”

Marimekko’s most up-to-date homeware selection contains the Oiva teapot made of brown stoneware, their whimsical Seireeni bedspread, and their Peini Tiiliskivi apron in a blue brick print.

Their patterned dresses convey a classic contact to womenswear, like their Laineilla Savanni costume, their Eloisasti Koukero wool vest, and their Sif Unikko wool cardigan.

The brand was to start with established in 1951, and has been worn by Jacqueline Kennedy, Sarah Jessica Parker, Emmy Rossum and Elton John. co-founded by a few, Viljo Ratia and his wife Armi Ratia, who would commission youthful artists to layout new designs for the company’s cloth prints.

Their longest managing typical fashion item, which is however in production, is the Jokapoika shirt, a collared, very long sleeve shirt in black and white stripes. Their most well-liked print is their Unikko, their floral poppy print in pink, orange, and red.

“I feel that Marimekko, as a life-style brand name and in expression, is as applicable now as it was 70 many years ago,” stated Bay. “Marimekko is a joyful, timeless, and worldwide life-style brand name, and SoHo is a ideal in shape.”

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