March 30, 2023


Unique & Classy

Longtime New Orleans Jewellery Design and style Dwelling, Mignon Faget, Announces Rebrand and Going into the Future

3 min read

Explained as much more of a rebirth than a rebrand, Mignon Faget has advanced into a manufacturer that is much more than a provincial jewellery assortment – and their new seem signifies just that.

NEW ORLEANS, Aug. 23, 2022 /PRNewswire/ — While Mignon Faget has been nicely set up in New Orleans for about 50 years, the corporation has developed with the years that have handed. While the Mignon Faget Collector has not improved, they definitely have ongoing to expand in new markets. With this advancement comes even far more possibility to evolve and improve their Collectors with far more variety amid model, age, and gender. Nowadays, the organization announces it has done a main rebranding. Hoping to engage with a new age of collectors wanting for some thing a minor off-script, Mignon Faget has remaining no stone unturned when selecting which course to acquire their brand name into.

It can be well recognised that Mignon Faget designs are inspirations pulled straight from the architecture and nature about their historical city of New Orleans. The jewellery layout household delivers ahead a one of a kind sense of fun by way of their models, generating pieces for anybody, at any time. The company’s founder and namesake began the organization by building dresses and adorning them with sterling silver pins, promptly recognizing that the buyers ended up enamored with the adornments extra than the apparel alone. Just as the jewelry turned a gorgeous conceptualization from the apparel line, the new rebranding was also fashioned in excess of time through the luxury jewellery current market and the evolution of their own Collector foundation. The new branding is made up of a wholly new glance, from their brand and monogram to their brand hues.

Whilst several enterprises practical experience a emblem update or coloration change in its lifetime, this is the to start with for Mignon Faget. Updating an around 50-year-previous emblem is a enormous stage into the foreseeable future and the growth for the business. Main Working and Artistic Officer for Mignon Faget, Maghan Orozsi, states, “In conceptualizing our new branding we appeared to our founder. Our past and foreseeable future are the vision of a fifth generation New Orleanian a pioneer in woman entrepreneurship, and by way of her design, a cultural ambassador of New Orleans. She forged a business enterprise that has prospered for over fifty years. As we plan for our subsequent 50 yrs, we want to sign our expansion and aspirations for the business. Our new symbol honors our historical past and appears to be toward our future. As basic as it is present day, as approachable as it is complex, just like Mignon Faget.” 

Once more, taking inspiration from New Orleans, the new model hues are impressed by the architecture, delicacies, and bayous bordering the metropolis. Transforming from the iconic burnt red coloration to the contemporary deep and magnificent jade, displays the leaves of hundred-calendar year-aged oak trees as effectively as lavish labradorite gemstones. Supporting this robust main tone are hues of “Haint Blue”, taken from ceilings of Louisiana porches “Creole Product”, from delectable and distinct Southern cooking and, unable to totally split-up with tradition, trying to keep a touch of “Mignon Crimson” to highlight the previous and exactly where they arrived from. Simply because even though an update feels needed, Mignon Faget has no intention of shifting how they provide their collectors and local community. Proud to connect with New Orleans residence and thrilled to launch along with the metropolis into the potential, Mignon Faget is completely ready to deliver their unique models into the up coming chapter of its daily life.

Source Mignon Faget