May 23, 2024

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Pharrell Teamed up With Tiffany & Co. on a New Jewelry Collection

3 min read

Pharrell Williams claimed in 2022 that his diamond-encrusted Tiffany & Co. eyeglasses had been the “first of a lot of things” he was scheduling to do with the storied American jeweler. He wasn’t lying.

The multi-hyphenate, who was named men’s innovative director at Louis Vuitton in early 2023, has just introduced a new jewelry collection with Tiffany. Named Tiffany Titan, the new line was influenced by the trident Poseidon carried in Greek mythology. “I’m really influenced by the water, and the title of this collection ‘Titan’ draws inspiration from Poseidon, ruler of the sea, King of Atlantis—‘Atlantis’ which is also the identify of the group I grew up in Virginia Seaside,” Williams reported in a statement.

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Echoing the trident’s unique silhouette, the 19 bold types integrate both sharp, spear-like spikes and comfortable curves to create a striking juxtaposition and slightly punky aesthetic. The necklaces, earrings, bracelets, and rings are provided in 18-karat yellow gold or titanium, with all metal and diamond iterations available. “The element in all of the jewellery pieces is incredibly intentional, the use of black titanium . . . it’s a bodily manifestation of magnificence in blackness,” Williams added.

The signature spike motif was impressed by Poseidon’s trident.

The punk spirit was also carried throughout to construction, with every piece demanding conventional structure and production strategies. Breaking with the classic diamond options, the pavé parts function reverse-established diamonds that expose the stone’s pavilion (or bottom part) to maximize brilliance. The almost matte end of the titanium enables the ice to shine even brighter.

Showcasing Tiffany’s complex precision, the items are supposed to go easily with the wearer. Who will that wearer be? The house states the collection ought to attraction to individuals with a one of a kind mindset and highly effective power that confronts the normal. That sounds like it could be a description of Pharrell. A legitimate renaissance person, the 51-yr-aged has relished inordinate achievement in the songs market with many hits and no much less than 13 Grammys. He has also grow to be a important participant in the manner biz. He introduced the streetwear label Billionaire Boys Club with Nigo in 2008, before collaborating with the likes of Moncler, Adidas, and Uniqlo. He has also introduced the life style brand Humanrace and the auction system Joopiter.

Tiffany Titan by Pharrell Williams Collection

The use of black titanium represents the splendor in blackness, Pharrell stated.

In addition, Pharrell designed jewellery collections for Louis Vuitton and Chanel in 2008 and 2018, respectively. It is not particularly astonishing, then, that he has teamed up with Tiffany for a new line of bling, specially given that both equally the jeweler and his recent employer (Louis Vuitton) are owned by Bernard Arnault’s luxury behemoth LVMH. (Arnault’s son, Alexandre, also takes place to be an executive VP at Tiffany.) Just as Poseidon is the king of the seas, Pharrell is thought of a king of at the very least two industries.

The Titan collection is now out there exclusively on Tiffany’s U.S. web site and at the Landmark on New York’s Fifth Avenue. It will roll out globally in June. Pieces selection from $3,500 to $53,000.

Click on listed here to see all the shots of the Tiffany Titan collection.

Tiffany Titan by Pharrell Williams Collection

Tiffany Titan by Pharrell Williams Collection

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