December 1, 2023


Unique & Classy

VARIANT Magazine goes behind the scenes at Columbus Fashion Week

4 min read

A number of Ohio University students involved with VARIANT journal, a pupil-operate fashion publication, were being invited to volunteer and get guiding-the-scenes entry at Style 7 days Columbus 2022.

VARIANT Editor-in-Main and senior Marguerite Augier discussed that Thomas McClure, founder and executive director of Style 7 days Columbus, reached out to the university student corporation offering the option to collaborate with the style officers and take part in the week’s functions, which were being held Oct. 9-15.

“I was definitely grateful for Thomas McClure, Fashion 7 days Columbus and the council for allowing for VARIANT, a modest university student corporation that is positioned an hour and a 50 percent away, to arrive into their house in Columbus and take part as pupils,” Augier reported. “The finding out possibilities were being considerable for all of us and the generosity they showed of permitting us into their room, specially when it can be so hectic and busy, and letting us that chance, I genuinely value that.”

Quite a few of the college students attended the trend week’s lookbook occasion, where all designers participating in the function showcased their ideal models. The designers were being competing to be put on the deal with of the style week’s formal lookbook, which is a collection of photos to showcase the designers’ get the job done. 

For the students, the lookbook party was a possibility to see the equivalent scene of a fashion images session but at a higher level. All over the working day, all 9 designers for the style 7 days experienced a photoshoot with a model showcasing their work, which included going by way of hair and make-up, fittings, and acquiring images taken.

“As quickly as the very first design arrived, all fingers have been on deck and issues commenced traveling into motion. I was like, ‘wow,’” Cydnee Livingston, senior innovative director of VARIANT, explained. “It’s like a beehive. Every person is working and doing their part, and it is seriously cool to see.”

The pupils got to see just about every phase of the approach, together with viewing the finished photographs and films on the computer system in actual time. They ended up also able to make connections with the crew.

“Thomas McClure was gracious more than enough to allow us do our have detail he explained to us to just operate wild with it,” explained Anna Birk, a senior and VARIANT’s govt editor. “So we bought a lot of interviews with the designers who ended up there, walked around hair and makeup and observed that approach, and ended up able to go into the real photoshoot spot as perfectly.”

All through the lookbook party, the pupils also acquired a firsthand look at how the vogue council and designers critique fittings in authentic time.

“Getting to see Thomas and the other board customers seriously having demand of the circumstance and fitting was most intriguing to me,” Augier stated. “To the fundamental untrained eye, I would have in no way observed all those information and seeing someone in their specialist aspect definitely just take charge of it and point all of these factors on the clothes that they loved or that required tweaking was truly intriguing to see.”

A close up of a student's hand with a camera in it, with the camera screen displaying a model about to get their photo taken.
A single of the college students normally takes a photo of a design for the duration of the lookbook occasion. Picture credit score: Marguerite Augier

Livingston agreed that witnessing the board members’ eye for detail was a emphasize.

“It was genuinely interested to see vogue vernacular applied in genuine time, like them criticizing or critiquing the stitching or the tucking, and all those people unique complex conditions that you listen to,” Livingston extra. “I seriously saw how significant design is, and I have been seeking to educate myself that so observing how substantially it basically issues was actually remarkable.”

Besides the lookbook celebration, some VARIANT customers also volunteered for the tea occasion function and the finale runway show.

At the tea get together party, sophomore and VARIANT head of movie Olivia Lutz, who also attended the lookbook function, helped established up tables and directed persons as they arrived at the lodge. She took the chance to develop content, taking films with some of the attendees.

In the course of the finale occasion, Lutz, along with Katie Johnson, a junior and VARIANT’s head of styling, set up chairs and directed people today to seating.

The two noted they were also at “the suitable position at the correct time” and obtained an opportunity to head into the VIP home to enable serve meals and beverages to the VIP associates. The room was established up as an exhibit of all of the designers’ perform.

“There have been a good deal of opportunities there and people today earning connections,” reported Johnson. “I seriously liked looking at men and women in their factor and performing difficult. It is tremendous neat and fulfilling, specially if you want to go into the industry. It was this sort of a fantastic understanding working experience.”

For Lutz, the entry VARIANT presented to the occasion was just yet another advantage of getting concerned in the scholar publication.

“It was actually amazing seeing a space where by every person is a imaginative brain,” Lutz said. “I feel I’m so blessed to be in VARIANT where anyone in this business has a imaginative mind and everyone has remarkable suggestions that are executed. Observing these traits translated into Trend 7 days Columbus was genuinely amazing, and having to see the designers’ method.”

All students expressed gratitude for possessing the possibility to be a element of the rapidly-paced atmosphere and getting the prospect to make connections with the event’s team, designers, versions, and attendees.

Highlights of the vacation are available on VARIANT’s Instagram profile to look at. © All rights reserved. | Newsphere by AF themes.